Nigerian actress and movie director Funke Akindele has revealed the secret to her successful marketing strategy.
According to her, staying active on social media and understanding her audience is key.
Akindele, whose movie “Everybody Loves Jenifa” has grossed N1.6 million at the box office, emphasized the importance of originality and thinking outside the box. She practices “Blue Ocean Marketing,” a strategy that involves breaking away from conventional marketing approaches.
Funke Akindele’s marketing approach has contributed to the success of her movies, including “Everybody Loves Jenifa.” Her ability to connect with her audience and create engaging content has made her a respected figure in the Nigerian entertainment industry.
